MKC3134

Strategic issues in marketing

(BUS)

7 points + 1-hour lecture and 2-hour tutorial each week + Prerequisite: MKC2210 + Prohibitions: MKF3131, MKG3440 + Available only to fourth-year honours students who have not passed MKC3130

Synopsis: As for MKC3130

Assessment: As for MKC3130, but will include extra written work and/or different examination questions.