ECX3900

Business economics

(BUS)

Dr Mita Bhattacharya

6 points + Two 1-hour lectures and one 1-hour tutorial per week + First semester (Caulfield) + Second semester (Peninsula) + Prerequisites: ECX1100, ECX2100, ECX1200, ECX2200, ECX1710, ECX2710

Synopsis: Business in Australia; objective; different forms; demand and cost structure; capital structure; structure-conduct-performance paradigm; industry structure; diversification and vertical integration; barriers to entry of firms; advertising; research and development; innovation; industry and trade policies; effects of policies on international markets with emphasis on Asian market; regulations of businesses and functions of regulatory bodies; the performance of public and private sector.

Assessment: Tutorial presentation: 10% + Research report (3000 words): 30% + Examination (2 hours): 60%