SPN2290

Spanish linguistics in trading and communication

M Cordella

8 points - 2 hours per week - First semester - Clayton - Prerequisite SPN1020 or SPN1080

Objectives This subject aims to teach students to recognise and be aware of some of the socio-cultural norms that regulate general discourse in Spanish and English; sensitise them to the socio-cultural norms of trading and communication in Spanish; and enhance their skills in business communication in the four areas of writing, speaking, understanding and reading.

Synopsis This subject focuses on the study and understanding of the communicative rules that govern today's trading in Spain and Hispanic America. Lectures explore the discursive similarities that link all Spanish speakers and make students aware of those which may differ as a result of social and political reality and historical evolution. Theoretical knowledge in pragmatics -language in use- and discourse analysis is explored to understand (1) particular discursive characteristics of the Hispanic speech which may influence deference, politeness, directness, indirectness linguistics behaviour (2) Spanish business communication and (2) cross-cultural communication in business.

Assessment Research essay: 40% - Regular tests and oral presentations: 60%

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