ATM5120

Tourism development and planning

Jeff Jarvis

8 or 12 points -Intensive mode over 6 weeks -First semester -Clayton/City

Objectives This subject is designed to encourage critical analysis of tourism development in terms of potential positive and negative impacts on cultures and the environment; familiarise students with the historical origins of tourism so that they may apply their understanding to contemporary tourism patterns and dilemmas; acquaint students with the planning and policy making role of governments, private operators and communities in tourism development; enable students to 'read' the changes in certain tourism landscapes from which they can draw conclusions and raise questions about future tourism development patterns; familiarise students with the planning procedures for tourism purposes; develop research and presentation skills on tourism related subjects; enable students to independently undertake a development review of a regional tourism destination.

Synopsis This subject focuses on patterns of tourism development and infrastructure and the contemporary role of planning for Australian tourism. Some of the key areas in contemporary tourism such as Ecotourism and special events will be explored within these contexts. The first half of the subject highlights relevant Government policy and the impacts of different forms of tourism on communities, the environment and the 'landscape' of Australian tourism. The second half aims to acquaint students with the design and implementation of tourism planning.

Assessment (8 points) Development plan (4000 words): 35% -Group presentation: 15% -Take home examination (2000 words): 40% -Class participation: 10%
Assessment (12 points) Development plan (6000 words): 35% -Group presentation: 15% -Take home examination (2000 words): 40% -Class participation: 10%

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