VCO1301

Typographic studies 1

3 points - One 1-hour lecture, one studio hour and 4 independent study hours per week - Second semester - Caulfield - Prerequisites: None

Objectives On successful completion of this subject, students should understand typographical terminology; be able to examine typography in two dimensions; understand the historical development of type; be able to produce type rendered by hand or generated by computer; recognise and understand the formal elements of design, such as space, line and texture in relation to type.

Synopsis A progressive series of theoretical and practical exercises introduces students to the many forms of typographic expression and communication. Contemporary and historical methods of typographic production, from print to digital media are examined. The set projects are designed to engage students in a dynamic process of skill development, creative conceptualisation and problem resolution while increasing their knowledge and understanding of the role and potential of typography in graphic design practice.

Assessment Major projects: 70% - Minor projects: 30%

Recommended texts

Craig J Basic typography: A design manual Watson Guptill, 1990

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