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MKT9740

Agribusiness trade and policy

Mr David Watson

6 points
* One-week module
* Second semester
* Peninsula, in-house

Objectives On completion of this subject, students should be aware of the factors influencing the international trade in agribusiness products; the impact of bilateral and multilateral agreements on the actions of firms and industries; factors such as exchange rates on the performance of agricultural firms and industries; and understand the application of marketing principles and practice to the development of international market opportunities for agricultural products and services.

Synopsis Topics include economic problems in agriculture; the impact of agricultural policy on agribusiness; roles and responsibilities of participants in development of international markets for agribusiness; future alternatives for international trade; risk management in international business.

Assessment Assignments (2 x 6500 words total): 65%
* Examination (3 hours): 35%


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