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MKT3801

Logistics systems and strategy

Not offered in 1997

Mr G Peter Dapiran

6 points
* One 3-hour class per week
* Second semester
* Caulfield
* Prerequisite: MKT2800

Objectives On completion of this subject students should be able to understand how the individual processes in logistics systems can be welded into successful organisational strategies; evaluate firms' logistics strategies and suggest more effective alternatives.

Synopsis Logistic information communication, operational planning and logistics strategic planning.

Assessment Case studies and seminar presentations: 80%
* Examination (2 hours): 20%


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