Authorised by Academic Registrar, April 1996
Objectives On completion of this subject students should be able to demonstrate the ability to analyse retail businesses by applying problem solving frameworks and analytical techniques; develop decision-making skills by analysing different strategies and tactics adopted by a range of retail businesses.
Synopsis Study of a series of retail business cases enabling students to analyse and evaluate retail strategies, management issues and business performance; implementation issues and the integration of all business functions (financial, marketing, human resources, operations and logistics).
Assessment Case study reports (10,000 words): 100%