Caution
Copyright © Monash University 1996
ISBN 1320-6222
Authorised by Academic Registrar, April 1996
Course director: Ms Irene Powell
+ have a basic level of knowledge of general business, concentrating on marketing's role within an organisation;
+ have an understanding of the external environment within which business operates being mindful of Australia's international context;
+ have developed technological and communication skills which effectively articulate marketing issues within the business environment;
+ be able to take a structured approach to marketing problem solving and decision making, utilising skills in conducting further research and analysis;
+ be able to show an understanding of how to implement marketing principles and concepts in the practical business environment, especially the development of effective marketing plans and strategies.
+ members of the Institute of Chartered Secretaries and Administrators may be granted credit for three subjects;
+ holders of a recognised Certificate of Business Studies are eligible for credit for up to a maximum of four subjects in the course, to be determined by the course director;
+ holders of completed Associate Diploma in Business (Marketing) are eligible for up to eight subjects to be determined by the course director;
+ students who are members of an approved professional accounting body may be admitted to year two of the course. A list of approved professional bodies is available from the faculty's administration offices.
+ MKT1120 Marketing theory and practice
+ MGM1230 Business communication
+ MGM1300 Introduction to management
+ ACC1110 Accounting and financial decision making
+ MKT1131 Statistics for marketing
+ FIN1710 Macroeconomics
+ MKT2111 Buyer behaviour
+ FIN1300 Money and capital markets
+ MKT3471 Sales management and negotiation
+ MKT2131 Marketing support systems
+ MKT3461 Marketing communication
+ ACC2631 Financial management
+ MKT3121 Marketing planning and implementation
+ MKT3141 Issues in competitive advantage
+ Elective
+ MGM3401 Strategic management
+ Elective
+ Elective
Course director: Ms Pat Davis
Intake into this course ceased after 1990. Students are referred to the 1994 faculty handbook.
Course director: Ms Val Clulow
The overall aim of the course is to raise the level of skill and competence in all aspects of retail management.
The content, structure and presentation of the course are designed to equip candidates with the skills to manage a retail business in an increasingly complex and challenging environment.
For those candidates who are unable to complete the full course, it is possible to gain recognition for partial completion. If students complete successfully the first module they will be eligible for the award of Advanced Certificate of Retail Business. If they continue on to complete the second module, they will be eligible for the Associate Diploma in Retail Management.
The degree is offered at the Caulfield campus in conjunction with the Monash Distance Education Centre.
+ have the ability to demonstrate comprehensive knowledge of business principles and concepts to manage a retail business and have the technical understanding to communicate effectively with specialist functions within an organisation;
+ have the ability to demonstrate the planning, analytical, quantitative, decision making, time management and people management skills to take strategic decisions and implement them, ensuring productive outcomes;
+ be able to apply knowledge of the retail industry to anticipate and cope with change;
+ have acquired a positive attitude towards their learning and an ongoing challenge and personal commitment to professional development.
Opportunities for candidate-to-subject leader contact are organised on a subject basis and candidates are given advance notice of such arrangements. Local study groups are encouraged.
Attendance at weekend or other contact activities is strongly encouraged but not compulsory.
The course is able to be taken entirely off-campus with all course materials and course administration completed by mail.
Subject `packages' are mailed to candidates each semester and include introductory information about each subject, all assignment requirements (content, due dates, marks allocation) and examination information.
Depending on where candidates live they can nominate the most convenient examination centre. Arrangements will be made for candidates to sit their examinations in their own state and as close as possible to their residence.
Since candidates will have to prepare assignments and research related to retail practice, applicants should include a letter from their employer or a `sponsor' retailer expressing support for these tasks to be undertaken.
It is expected that the number of applications will greatly exceed the number of places available. Therefore it will be important for applicants to present a strong case.
As a part-time distance education course, it is principally designed for those engaged in retail industry seeking to develop their careers and management competence.
The course would also be appropriate for people planning a career change into the retail industry but not actually employed in a retail company or those who have previously been employed in retailing who plan to re-enter the industry.
+ DEA1110 Accounting and financial decision making
+ DEK1120 Marketing theory and practice
+ DEB1010 Commercial law
+ DEB1710 Macroeconomics
+ DEB2710 Microeconomics
+ DEA2231 Retail financial management
+ DEK2211 Statistical methods for retailers
+ DEM2691 Management of organisational performance
+ DES3141 Issues in competitive advantage
+ DEM3271 Retail strategic management
+ DEK9021 Elective
+ DEK9031 Elective
Course director: Mr Francis Farrelly
+ have a basic level of knowledge of general business principles and applications;
+ have developed technical skills and knowledge in the area(s) that they have elected as their major studies;
+ have developed skills in problem solving in business;
+ have developed a knowledge of the Australian business environment.
Open learning allows students to study from home or from their workplace. Specially prepared study materials are sent to students, who are expected to complete regular assignments by mail. Study assistance is available from lecturers and advisers by phone.
Normally the only attendance requirement for open learning students is one three-hour examination for each subject held at the end of each semester. Examination centres are established throughout Australia so that no student should have to spend more than an hour and a half travelling to the nearest examination centre.
Television programs for many open learning subjects are broadcast in the mornings on ABC TV. Open learning is offered continuously throughout the year, so students may begin study by open learning in any of four study periods each year.
+ eight are compulsory core subjects;
+ eight form a major study in a business area such as accounting, banking and finance, management, marketing and a second major in business information systems;
+ eight are electives which may be taken from any area of university study.
The subjects may be taken from those offered through open learning or other universities, but a minimum of eight must be taken from Monash University.
+ ACC1121 Accounting systems and procedures
+ FIN1010 Commercial law
+ FIN1710 Macroeconomics
+ MGM1300 Introduction to management
+ MGM2691 Management of organisational performance
+ MKT1120 Marketing theory and practice
+ SYM3141 Issues in competitive advantage
+ ACC2051 Financial modelling
+ ACC2391 Cost accounting
+ ACC2431 Management accounting
+ ACC2491 Company reporting
+ ACC2631 Financial management
+ ACC3491 Financial accounting issues
+ ACC3631 Auditing
+ ACC6510 Quantitative methods in accounting
+ FIN1300 Money and capital markets
+ FIN2401 Commercial banking and finance
+ FIN2601 Banking law
+ FIN2710 Microeconomics
+ FIN2801 Lending law
+ FIN3331 International banking and finance
+ FIN3651 Treasury management
+ FIN3841 Lending decisions
+ MGM1230 Business communication
+ MGM1510 Quality management
+ MGM2341 Employee relations
+ MGM2621 Organisational change
+ MGM2661 Human resource management
+ MGM2671 Entrepreneurship and small business management
+ MGM3351 International business
+ MGM3401 Strategic management
+ MKT2121 Marketing research
+ MKT3121 Marketing planning and implementation
+ MKT3131 Strategic marketing
+ MKT2111 Buyer behaviour
+ MKT3461 Marketing communications
+ MKT3471 Sales management and negotiation
+ MKT3481 Logistics and channel management
+ MKT3531 International marketing
+ GAS1851 Computers in business
+ BUS1021 Business information systems
+ GAS1813 Systems analysis (part)
+ BUS3530 Operations management system
+ GAS1813 (part) GAS2813 (part) System design
+ GCO2851 Programming for business applications
+ BUS1110 Computer models for business decisions
+ GAS3851 Database management systems
Course director: Mr Ian O'Connor
The course aims to provide a post-degree level of study for students seeking to widen their knowledge in one of the specialist areas offered by Syme departments and to expose students to both substantive theory and practice of research in the field of business. The course gives graduates the training necessary to conduct independent high-quality research in either business or academic settings, cultivates analytical and critical skills, and an awareness of emerging developments in business. The course is particularly suited to those who may wish to undertake further study at the higher degree level.
+ analytical and technical skills gained from advanced studies in specialist business areas;
+ comprehensive and relevant business-related research skills, including extensive grounding in empirical, theoretical, practical, and research methodologies;
+ the necessary skills to undertake independent research;
+ a capacity to engage in critical, logical and independent thinking
+ effective communicational and interpersonal skills;
+ benefited from an opportunity to have collaborated with students from other disciplines;
+ a competitive advantage over a three-year graduate student.
+ SYM4910 Research methods
one of
+ FIN4900 Research report
+ MGM4900 Research report
+ MKT4900 Research report
and two subjects within a single stream as follows:
+ FIN4021 Advanced topics in banking 2
+ MGM4010 Business consulting
+ MKT4010 Developing a marketing orientation