Authorised by Academic Registrar, April 1996
Objectives On successful completion of this subject students will be able to demonstrate an enquiring, adventurous and open attitude to two dimensional and three dimensional design; demonstrate an understanding and sophisticated application of the elements and principles of design; show proficiency in concept development in a broad range of visual techniques; demonstrate basic skills in three dimensional construction, presentation and production; begin to use computers as a design tool; understand the role of graphic design as a means of visual communication.
Synopsis Students are set a series of applied projects over a wide range of two and three dimensional design problems. Through these they will be introduced to the concept of visual literacy: the discriminating use of the principles and elements of design and composition; design processes and experimentation; and the analysis and constructive criticism of design solutions. Design practice integrates the knowledge acquired in all other first-year subjects. This is a core subject and successful completion of this subject is required to proceed to second year studies.
Assessment Major projects: 60% + Minor projects: 40%