Undergraduate - UnitATS3437 - Communication and creativity

This unit entry is for students who completed this unit in 2014 only. For students planning to study the unit, please refer to the unit indexes in the the current edition of the Handbook. If you have any queries contact the managing faculty for your course or area of study.

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6 points, SCA Band 1, 0.125 EFTSL

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered, or view unit timetables.

Level	Undergraduate
Faculty	Faculty of Arts
Organisational Unit	Communications and Media Studies
Offered	Caulfield Second semester 2014 (Day) Clayton Second semester 2014 (Day)
Coordinator(s)	Dr Elizabeth Paton

Notes

Previously coded COM3055

Synopsis

In this unit students consider individual, cultural and social processes driving creative communication. They will examine and analyse competing theoretical frameworks associated with creativity and cultural production including: historical, biological and psychological perspectives of the creative individual; and environmental influences such as geography, culture, society and economics. The aim is for students to understand the multiple factors affecting creative communication in relation to a variety of media and arts practice including film, television, music, art, radio and photography.

Outcomes

On successful completion of this unit, students will be able to demonstrate:

Understanding of the debates about the definition of creative action
Understanding of the role of communication in facilitating, constraining and mediating creative action
Understanding of creative communication both as a form of individual and social action
Increased knowledge, skills, and attributes necessary for independent research; increased competency in the use of online research databases and other materials; enhanced capacity to formulate and write about communication issues, and to analyse and evaluate arguments.

Assessment

Assignments: 60%
Exam: 30%
Participation: 10%

Chief examiner(s)

Dr Elizabeth Paton

Workload requirements

One 2-hour seminar per week

This unit applies to the following area(s) of study

Communications

Prerequisites

A gateway unit in Communications

Prohibitions

ATS2437