Undergraduate - UnitMGX4000 - Introductory management research methods

This unit entry is for students who completed this unit in 2012 only. For students planning to study the unit, please refer to the unit indexes in the the current edition of the Handbook. If you have any queries contact the managing faculty for your course or area of study.

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6 points, SCA Band 3, 0.125 EFTSL

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered, or view unit timetables.

Level	Undergraduate
Faculty	Faculty of Business and Economics
Offered	Caulfield First semester 2012 (Evening)
Coordinator(s)	Dr Ross Donohue

Synopsis

Basic introduction to research design in management; types of research designs; qualitative and quantitative data collection and measurement techniques; coding data; reliability and validity; qualitative and quantitative methods of analysis; interpreting and discussing results; structuring and writing the research report; integrating individual research into overall management literature.

Outcomes

The learning goals associated with this unit are to:

critically analyse and interpret basic research designs in the management discipline
construct research questions grounded in a theoretical and conceptual framework
assess the appropriateness, types, and use of qualitative and quantitative data collection and analysis techniques as a means of investigating and answering research questions in the management discipline
identify, search for, and locate secondary data and knowledge relevant to management research, as well as understanding the process of generating or collecting primary data
develop academic writing skills appropriate to the discipline for reporting on business management research projects.