Postgraduate - UnitMBA9007 - Business insights from data analysis

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered, or view unit timetables.

Synopsis

In business, the ability to identify situations that would benefit from some hard facts derives from two constituent and attainable skills. A thorough understanding of what each technique can do, that is, what results it can produce. Second, the ability to extract a meaningful interpretation of the results that adds value and is accessible to management. The objective of this unit is to facilitate for each student the attainment of these skills by taking a very practical approach. Topics covered include data description and summation, data mining, confidence interval estimation, hypothesis testing, regression analysis, and decision making under uncertainty. Software used will be Microsoft Excel.

Outcomes

The learning goals associated with this unit are to:

1. enhance analytical skills by developing understanding of a range of statistical tools and techniques
2. develop understanding of the application of statistical findings in a management context
3. enhance report writing skills by developing an understanding of the process of preparing a business report based on statistical analysis
4. further enhance communication, interpersonal, problem solving and critical thinking capabilities.
5. develop student capabilities to be future generators of sustainable economic, social and environmental value for business.

Assessment

Within semester assessment: 50%
Examination: 50%

Chief examiner(s)

Ms Gerrie Roberts

Contact hours

3 hours per week

Prerequisites

Students must be enrolled in the MBA program to undertake this unit

Co-requisites

Students must be enrolled in one of the following courses to undertake this unit: 3183, 3184, 3185, 3189, 3190, 3191, 3195, 3196, 3197, 3198, 3837, 3839, 3849 or 0028