Faculty of Business and Economics

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Monash University

Monash University Handbook 2010 Postgraduate - Unit

6 points, SCA Band 3, 0.125 EFTSL

FacultyFaculty of Business and Economics
OfferedCaulfield First semester 2010 (On-campus split block of classes)
Caulfield Second semester 2010 (DE-ONLINE)
Coordinator(s)Ms Karen Lurati


The management of retail organisations, the application of technology in retail organisations and the application of retail strategic and financial planning. Issues, problems and practices involved in managing a retail operation; the role of the retailing industry in distribution, its structure and its dynamics; retail merchandise planning, buying and control; retail store location, layout, presentation and management; current theories and techniques used in the formulation and implementation of retail business strategy.


The learning goals associated with this unit are to:

  • define retailing and its strategic development
  • demonstrate an awareness of the issues, problems, opportunities and practices involved in managing a retail operation
  • describe the principles of retail merchandising, retail formats, retail branding, retail technology, retail experience
  • provide some insights into the management of human resources within a retail business.


Within semester assessment: 60%
Examination (2 hours): 40%

Chief examiner(s)

David Stewart


MKX9160, MKX9550 or MBA9006