Monash University Handbook 2010 Postgraduate - Unit

Synopsis

Identification and evaluation of the firm's competitive position, its markets, government policies, social issues, emerging trends and key factors which are critical for success in its environment. The crafting of an appropriate strategy supported by structure, controls and rewards.

Objectives

The learning goals associated with this unit are to:

• understand the dynamic nature of business and the strategic management processes employed by businesses to gain sustainable competitive advantage
• develop analytical skills to plan the future of an organisation in its competitive environment from the viewpoint of the Chief Executive
• identify the necessary skills for developing and implementing strategies that will enable the organisation to achieve competitive advantage and sustainability
• critically analyse the strategic management theories and practices to apply to organisational realities
• develop management skills and knowledge to examine strategic management challenges from strategy, change and learning perspective.

Assessment

Within semester assessment: 100%

Chief examiner(s)

Quamrul Alam

Contact hours

3 hours per week

Prerequisites

MGX9600

Prohibitions

MGG9371