units
MGW3521
Faculty of Business and Economics
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6 points, SCA Band 3, 0.125 EFTSL
SynopsisThis unit is focused on theories and models tourist behaviour including consumer behaviour, tourist decision-making and on-site behaviour. It explores the concept of the tourist experience. Issues, theories and debates around topics such as authenticity, tourist motivation and tourist satisfaction are also examined. Objectives
The learning goals associated with this unit are to:
Assessment
Within semester assessment: 60% Chief examiner(s)Contact hours3 hours per week PrerequisitesStudents must have passed MGW2501 or MGX2501 before undertaking this unit Prohibitions |