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Handbooks Courses Units

MKF3141 - Issues in competitive advantage

6 points, SCA Band 3, 0.125 EFTSL

Undergraduate Faculty of Business and Economics

Leader: Mr David Fouvy


Caulfield First semester 2008 (Day)
Caulfield Second semester 2008 (Evening)


The unit is designed to sensitise students to the issues which affect a firm's ability to compete effectively, and from which competitive advantage is derived.


The learning objectives of this unit are to:

  • identify and interpret the trends and challenges created by an increasingly competitive and dynamic business/organisational environment;
  • analyse an organisation, taking account of its external environs and identify activities from which competitive advantage may originate;
  • critically assess the strengths and weaknesses of the main competitive advantage theoretical perspectives and make recommendations how an organisation may develop its competitive advantage;
  • create and design strategies for specific organisations to build sustainable competitive advantage using a range of current issues that take into account the dynamic external environment and the organisations skills and resources.


Within semester assessment: 60%
Examination (2 hours): 40%

Contact hours

3 Hours class contact or equivalent per week


(MKF1120, AFF1110 and BTF1010) or (MKF1120 and PMM1010) and must have passed a minimum of 72 credit points.

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