Leader: Dr Rhian Parker

Offered

Peninsula Second semester 2008 (Off-campus)

Synopsis

This unit will equip students with skills to evaluate health promotion programs and policies using a range of methodologies. An emphasis will be placed on the evaluation challenges posed by the complexities of health promotion and the contexts in which it is carried out, with case studies used to foster an understanding of these issues.

Objectives

1. Distinguish between levels of evaluation in health promotion and recognise how these are linked to program plans;
2. Select qualitative designs that are appropriate for different evaluation questions;
3. Identify the range of quantitative study designs that can be employed and the strengths and weaknesses of these for different strategies and contexts;
4. Describe methods to measure indicators at all levels of evaluation;
5. Develop survey questions and interview guides that demonstrate an understanding of measurement quality;
6. Describe the strengths and weaknesses of different methods of respondent sampling;
7. Develop a comprehensive evaluation plan.

Assessment

Comparison and analysis of evaluation design options (30%)
Development of impact measurement instrument (30%)
Evaluation plan (40%)

Prerequisites

HSC5002 Heath promotion: A determinants approach