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FIT3098 - Information enterprise management and marketing6 points, SCA Band 1, 0.125 EFTSLUndergraduate Faculty of Information TechnologyLeader: Steve WrightOffered
Caulfield First semester 2008 (Day) SynopsisAims to equip students to participate effectively in the development and management of information enterprises - as employees, team members, contractors, or self-employed professionals. Contexts studied range from for-profit corporations to voluntary information networks. Current case studies are used to examine organisational characteristics of information communities i.e. groups which produce and use information. Focuses on how information practitioners add value through the creation and marketing of information products and services. Objectives
At the completion of this subject, students will be able to:
AssessmentAssignments: 50%, Formal Supervised Assessment: 50% Contact hours3 x contact hrs/week Prerequisites36 credit points of 1st year units or equivalent ProhibitionsIMS5023, IMS3810, LAR3010, LAR4610, IMS3010, FIT5090 |