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SPN2290 - Spanish Linguistics in Trading and Communication

6 points, SCA Band 1, 0.125 EFTSL

Undergraduate Faculty of Arts

Leader: Dr Marisa Cordella

Offered

Not offered in 2007

Synopsis

The unit focuses on the study and understanding of the communicative rules that govern current trading in Spain and Hispanic America. Lectures explore the discursive similarities that link all Spanish speakers and make students aware of those which may differ as a result of social and political reality and historical evolution. Theoretical knowledge in pragmatics -language in use- and discourse analysis is explored to understand

  1. particular discursive features of Hispanic speech, which may influence deference, politeness, directness, indirectness linguistic behaviours
  2. Spanish business communication and cross-cultural communication in business.

Objectives

By completion of the course, students are expected to have developed:

  1. Awareness of the norms and value systems that modulate Spanish and Hispanic American discourse(s).
  2. Knowledge of the predominant discursive features produced in business discourse in Spanish and English.
  3. Knowledge of pragmatic features used in business interactions.

Assessment

Two tests (equivalent 1350 words): 30%
Research essay (1350 words): 30%
Class presentations (500 words): 10%
Two assessed exercises (1350 words): 30%

Contact hours

3 hours (1.5 hour lecture and 1.5 hour tute/seminar) per week

Prerequisites

SPN1020 or SPN1080