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City First semester 2007 (Day)
The organisation, objectives and operations of typical publishing firms. Principles and practices of management in the publishing industry. Topics include the objectives of the firm; decision-making processes; the management of intellectual property, including contracting with authors, suppliers, distributors, other publishers; financial management; the creation and supervision of teams; project management; the supervision of team-leaders and project managers; staff appraisals; the management of specialists and suppliers, including outsourcing; information technology, records and archives management; managing change in the firm.
Two projects and practical assignments (2000 words total): 30%
Essay (4000 words): 30%
Research project (2000 words): 20%
Examination (1000 words): 20%
2 hours (1 x 2 hour seminar) per week plus industry seminars