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MKW1601 - Introduction to e-business

6 points, SCA Band 2, 0.125 EFTSL

Undergraduate Faculty of Business and Economics

Leader: Dr Samir Gupta, Malaysia: Mr Thomas O'Daniel

Offered

Malaysia First semester 2007 (Day)
Malaysia Second semester 2007 (Day)
Malaysia Summer semester A 2007 (Day)

Synopsis

Introduction to E Business and its enabling technologies including email, EDI, EFT, bar-coding, electronic catalogues, smart cards and CALS. Associated electronic processes and systems including on-line business, the Internet and World Wide Web (WWW). Other issues include international standards, ethics, privacy, accounting, legal and security issues; the impact on the workplace; corporate, national and global information infrastructures; aligning information technology to business strategy; electronic marketing worldwide; internationalisation, government policies, strategies and leadership.

Assessment

Assignment(s): 50%
Examination (3 hours): 50%

Contact hours

3 Hours class contact or equivalent per week

Prohibitions

BEW1601