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MGX9830 - Food business strategy and implementation

6 points, SCA Band 2, 0.125 EFTSL

Postgraduate Faculty of Business and Economics

Leader: Dr Lawrie Dooley


Peninsula Second semester 2007 (Off-campus)


This unit provides an introduction to the strategic business analysis of the food industry. Strategic context of the Australian food industry. Stakeholder analysis. Methods of strategic analysis in the value chain context. Strategies of world leading food retailers and manufacturers. Implementation issues and strategies


The learning goals associated with this unit are to:


Assignment 1 (5000 words): 50%
Assignment 2 (3000 words): 30%
Individual presentation: 20%

Off Campus Attendance Requirements

Off-campus with residential block