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Not offered in 2007
This unit analyses corporate social responsibility from a strategic management perspective. It examines how a company manages its relationships with a range of stakeholders through its operating practices and the potential sources of strategic and competitive advantage that derive from corporate social responsibility. Through case studies based on Australian and international companies, students will examine the strategic challenges within a range of industry settings that arise from the interaction of market and non-market influences and develop strategies for responsible management in turbulent environments.
The learning goals associated with this unit are to:
Individual assignment (4000 words): 40%
Individual assignment (3500 words): 40%
Group presentation
Report (2000 words): 20%
Three hours class contact
Four 9000 level units