IMS5023 - Information enterprise management and marketing

Leader: Steven Wright

Offered

Caulfield First semester 2007 (Day)
Caulfield First semester 2007 (Off-campus)

Synopsis

Aims to equip students to participate effectively in the development and management of information enterprises - as employees, team members, contractors, or self-employed professionals. Contexts studied range from for-profit corporations to voluntary information networks. Using current case studies, examines organisational characteristics of information communities i.e. groups which produce and use information. Focuses on how information practitioners add value through the creation and marketing of information products and services.

Assessment

Assignments: 50%
Formal Supervised Assessment: 50%

Contact hours

3 hours per week

Prerequisites

24 credit points of IMS 9000-level units, or equivalent; or FIT9003, FIT9004, FIT9005, FIT9006, or equivalent; or 24 credit points of graduate level units in the Graduate Diploma in Information Management and Systems, or the Graduate Diploma in Information and Knowledge Management, or the Gradute Diploma in Business Systems, or the Master of Information Management and Systems, or the Master of Information Management and Systems (Professional), or the Master of Information Technology, or the Master of Business Systems, or the Master of Business Systems Professional, or equivalent; or an approved undergraduate degree in information systems (IS) or information management (IM) or equivalent.

Prohibitions

IMS3010, IMS3810, LAR3010, LAR4610