ECF3120 - Consumer economics

Leader: Dr Rebecca Valenzuela

Offered

Not offered in 2007

Synopsis

Economic principles underlying consumer choice and demand; economic models of household consumption behaviour; analysis of consumption of durable goods, public goods and environmental goods. The role of government over labelling requirements and other forms of consumer protection; an impact analysis of alternative market structures and a globalising economy on consumer demand; an analysis of the impact of e-commerce on consumer welfare through information content analysis, valuation of e-search mechanisms, and assessment of on-line product trial systems and similar options.

Assessment

Case study presentation: 25%
Mid-term test: 15%
Examination (2 hours): 60%

Contact hours

3 hours per week

Prerequisites

ECF1100, ECF2100, or equivalent