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COM4010(H) - Communication Research: Issues and Methodology

12 points, SCA Band 1, 0.250 EFTSL

Undergraduate Faculty of Arts

Leader: Dr Yeoh SG


Malaysia First semester 2007 (Day)
South Africa First semester 2007 (Day)


This unit provides training in research methodologies and theoretical frameworks, including approaches to ethics and intellectual property management. Study is developed around a research project based on identified industry needs. The project is to be designed, developed and budgeted to proposal stage and becomes the basis for assessment in the unit. The unit provides the opportunity to explore vocational interests in a chosen aspect of the communications and media industry while maintaining a critical approach to research.


The objective of this unit is for students to develop critical awareness of theoretical, ethical and IP issues relevant to research in industry and academic settings and to do so in the process of developing a comprehensive research proposal based on an industry issue.


Essay (2000 words): 20%
Oral Presentation and Research Project Draft (2000 words): 20%
Research Proposal (5000 words): 60%

Contact hours

2 hours per week


First degree with a major in communication, writing, international studies or equivalent.