Postgraduate handbook 2005 - Business and Economics

Executive Certificate in Wine Technology and Marketing

Course code: 2987 + Course abbreviation: ExecCertWineTechMktg + Total credit points required: 24 + 1 semester full-time, 2 semesters part-time + On-campus (Peninsula), off-campus (Peninsula)
Course director: Dr Mary Cole

Course description

This course is designed to provide an introduction to the wine technology and business/marketing industries.

Course structure*

Students must complete four core units (24 credit points):

• ASC4717 Introduction to viticulture and wine science
• ASC5716 Winegrowing I
• AFX9100 Financial decision making
• MKX9160 Foundations of marketing

* The course structure is currently under review.

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