Course code: 2563 + Berwick campus + Full-time + On-campus mode only + Course director: Ms Kim Styles + No further intake. Please refer to Bachelor of Multimedia Business and Computing (course code 3317)
Electronic commerce involves the use of information technology for buying and selling and for managing the supply of goods and services between organisations. Electronic commerce systems and applications have been in existence for many years. However, the use of electronic commerce systems is becoming widespread in developed economies. This is reflected by the recent exponential growth in the use of the internet.
Currently, there is a very strong demand for expertise in electronic commerce, primarily because many business organisations are exploring how to best take advantage of the opportunities offered by the growth of the internet. There is a significant shortage of the necessary skills and expertise, and this situation is expected to continue. This program develops an understanding of business management, operations, marketing, logistics and legal issues as well as systems analysis, programming and the internet. This cross-disciplinary approach reflects the view that electronic commerce requires the integration of people, processes and systems via the enabling information technologies.
In their first year, students complete eight six-point units designed to provide a foundation in the areas of business environment, electronic commerce, information systems and information technology for later years. The units include a business environment unit, introduction to electronic commerce, computer programming for business, management, marketing, professional communications and information systems.
In their second year, students undertake further studies in a business
discipline area chosen from a list of relevant business units, as well as core
studies in systems analysis and design, project management, trading systems and
commercial aspects of electronic commerce, including security and control
issues. Students apply the theory they are learning to the design and
development of practical applications and systems, while fostering skills in
human communication, teamwork and project management.
In their final year, students take core units in logistics and supply chain
management, inter-organisational systems and information law. A full-year
electronic commerce laboratory unit enables further development of professional
skills in the development of practical electronic commerce solutions and
systems. Student projects undertaken in this unit provide opportunities for
interaction with clients in business and industry. Students complete elective
units to complement their interests.
The course is completed over three years of full-time study.
Completion of the VCE or the equivalent, with a study score of at least 25 in English (any) units 3 and 4, plus any VCE mathematics units 1 and 2. Articulation pathways from TAFE programs will be developed. Normal university admission policies apply for international students and Australian fee-paying students.
Students entering the course with appropriate previous tertiary study may be eligible for some advanced standing. Some electronic commerce units offered in the Bachelor of Business and Electronic Commerce may be credited to the Bachelor of Electronic Commerce.
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