Monash University Business & Economics handbook 1995

Copyright © Monash University 1995
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GBU8028

Introduction to tourism

Mr Ian Kelly

6 points * Distance approximately 12 hours per week * Second semester * Gippsland

Objectives The primary objective of this subject is to introduce students to the concept of tourism as a system comprising a number of interdependent elements which will be examined in detail in subsequent subjects. It focuses on students already employed or anticipating employment in the tourism industry, and aims to develop understanding of the nature and scope of tourism, to cultivate appropriate attitudes with respect to the environment, and to stimulate critical thinking by examining issues with which communities may be faced.

Synopsis Historical evolution; attractions; access; hospitality sector; activities and amenities; tourism organisations; tourist motivation; tourism marketing; economic, social and environmental impacts; planning.

Assessment Two assignments (2000 words): 50% * Examination (3 hours): 50%

Prescribed texts

Dickman S Tourism: An introductory text 2nd edn, Arnold, 1994

McIntosh R W and Goeldner C R Tourism: Principles, practices, philosophies 6th edn, Wiley, 1990


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